SEO Meta Description Optimizer - Fit the 160-Character Limit
Google truncates meta descriptions after ~160 characters on desktop and ~120 on mobile. Textrim removes filler words to maximize clarity within these limits - no AI rewrites that might change your SEO messaging.
The Meta Description Problem
Desktop limit: ~160 characters (155-160 safe zone)
Mobile limit: ~120 characters
Impact: Truncated descriptions get "..." and lose CTR
SEO risk: Poor descriptions = lower click-through rates = lower rankings
Every character matters in meta descriptions. Textrim helps you maximize impact while staying under Google's limits.
Before & After Examples
Before (187 characters - TRUNCATED)
We're really excited to offer you a very powerful project management tool that's actually designed to help teams collaborate more effectively. It's basically the best solution for...
⚠️ Gets cut off in Google results, loses key benefits
After (132 characters - FITS)
Powerful project management tool designed to help teams collaborate more effectively. The best solution for remote teams.
✓ Fits on desktop and mobile, clear value proposition
✂️ Saved 55 characters (29%) - Full message visible
Before (178 characters - TRUNCATED)
In this article, we're going to actually walk you through some really helpful tips that will basically help you improve your SEO rankings. These are very important strategies...
After (118 characters - FITS)
Walk through helpful tips to improve your SEO rankings. Important strategies for organic traffic growth in 2024.
✂️ Saved 60 characters (34%) - Works on mobile too
Before (171 characters - TRUNCATED)
This is honestly one of the best wireless headphones you can buy. They're really comfortable and actually have very good sound quality. Perfect for basically any use case.
After (119 characters - FITS)
One of the best wireless headphones you can buy. Comfortable with good sound quality. Perfect for any use case.
✂️ Saved 52 characters (30%) - Clear benefits visible
Why Textrim for SEO Meta Descriptions?
Complete, non-truncated descriptions get 30% higher click-through rates in Google search results.
Unlike AI tools, Textrim keeps your exact keywords and SEO messaging intact - no unwanted rewrites.
Optimize for mobile's 120-character limit where most searches happen. Don't lose mobile traffic.
Optimize hundreds of meta descriptions in minutes. Perfect for large sites and SEO audits.
SEO Meta Description Best Practices
- ✓Target 155 characters: Safe zone that works on both desktop and mobile without truncation
- ✓Front-load value: Put the most important keywords and benefits in the first 120 characters
- ✓Include target keywords: Google bolds matching search terms, increasing visibility and CTR
- ✓Add a call-to-action: "Learn more", "Get started", "Shop now" - but keep it concise
- ✓Avoid filler words: "really", "very", "actually" waste precious characters without adding value
- ✓Make each page unique: Duplicate meta descriptions hurt SEO - customize for every page
Common Meta Description Mistakes
❌ Too long (over 160 characters)
Gets truncated with "..." in search results, losing your key message and reducing CTR.
❌ Using AI to rewrite
AI tools change your carefully chosen keywords and SEO messaging, potentially hurting rankings.
❌ Stuffing with keywords
Unnatural keyword repetition looks spammy and reduces click-through rates. Focus on clarity.
❌ Generic descriptions
"Welcome to our website" tells users nothing. Be specific about what value you offer.